Blogging tips for beginners: This post will cover just that. The Blogging basics!
I will also cover, how to build your blog and link it to social networks to build a presence online using the aspects of attraction marketing.
Blogging tips for beginners – Be Blog clever.
One of the most important things about blogs is that you can have one, but if you don’t get traffic to it, its pretty useless.
So, what is a blog? Blog is short for web log, and is a platform for displaying your information and interacting with people on the web. You can do this via discussion, polling, articles, social networking……the list goes on and on.
Blogging tips for beginners – Why do you need to have a BLOG?
First off, a blog is a form of BRANDING. It can be personal or business related, but either way, it helps you to create an image, the kind of image that you would want to display online. For this reason, the brand should honestly reflect you!
Your blog allows you to be a branded expert in your field. It’s a place for people to see who you are and what you are all about. As long as you are real, your blog will give you credibility.
Blogging tips for beginners – Your Blog should be treated like a business at all times.
What I mean by this is, like any business, online or off, you need to be able to gauge how well, or how badly it is doing in the eyes of your visitors. There are all sorts of plug-ins available for you to use as business tools. I will go into essential plug-ins in another article, but one very useful and important function that you need is the ability to monitor your blogs stats and visits. You need be able to check how many unique visitors you have and how many repeat visitors? This will show you how interesting your blog is to others. If they come back 2 or 3 times, then you must be doing something right. This will lead to higher confidence levels with your visitors enabling you to build stronger relationships, which in turn, could lead to higher conversions to buyers.
Blogging tips for beginners – What kind of content should you have on your blog?
There’s two basic types of blog content.
Static content: About page, Contact me page etc. this type of content doesn’t change. It’s always there for your visitors to read.
Then there’s Dynamic content: This includes items that are always changing like your posts.
Something important to remember when you are creating content: always be aware of who your audience is and what you are trying to get across to them.
What is your blog voice? Should you use high level vocabulary and technical details that some people will not be able to understand or drop the standard down to primary school level chat, in the case of Blogging tips for beginners?
No! Your blog is about branding YOU remember! You need to blog like you were talking to your friends, layed back and relaxed.
Blogging tips for beginners – OK, so what do you blog about?
How to’s (how to fire your boss within 12 months) if you have done it, tell them how. OR use somebody else’s testimonial as useful info. to get your point across.
Post stories. It’s your blog, tell people details about your life. It helps them to realize that you are a real person. Someone that they can relate to. Someone that they can look up to or follow.
Interviews: Conduct questionnaires and discussions with well-known people and leaders. This will show people who you are well-connected and respected.
Reviews: Research and write reviews on businesses, Products, people, systems, techniques. People always want opinions on things they are looking at or searching for online. Let them find it on YOUR blog.
Audience polls: Determine what your audience wants or needs with question and answer polls.
Tutorials: These could cover tips on prospecting, gaining leads, give step by step details on how to do things by written word or even by embedding video tutorials or linking to a you tube video (which will help you to gain web presence and traffic too!) OR EVEN Blogging tips for beginners.
Observations: Make comments on recent happenings. You could open this up for discussion with your blog visitors.
Thoughts: Make your daily thoughts known so that people can relate to you and where you are at today!
Blogging tips for beginners – Where do you find content?
Get familiar with other bloggers in your chosen Niche. Go to their blogs and read what they have posted and make comments. You could then make up content based on what you have just read.
News stories: Monitor what’s going on locally and globally and display details of news and headlines on your blog, clearly stating you opinion * (but try not to get too heated!)
Youtube: This platform has an unlimited supply of information. Not just You tube, but ANY video hosting site. You can make it into a fun exercise, browse subjects that you enjoy that are related to your niche, watch videos and use the information to write articles and press releases. Of course, you could personalize the info and record your own video.
Articles: Or you could reverse the process and read through existing articles and press releases and turn them into video content.
Blog directories: Try submitting your link to blog directories. If you are listed in a category in the directories, people will find you when they are looking for content in your niche.
Blog Carnivals: This is like having a subject inside a category. Blog carnivals allow people to drill down into subjects by post and they could be channeled directly to your post. This is because you are inserting yourself right where the people are!
Blogging tips for beginners – The MOST important thing about blogging is to just GET STARTED with your blog:
In the beginning, don’t worry about your picture, or spend days making up a fancy banner etc.
The very first thing you must do, is write a post!
You see, when you write a post and submit it, it gets automatically pinged! This helps for your blog to be seen
Now you can automatically share it on your social network sites. I can highly suggest a plugin and service called Onlywire for this.
To further give your blog post presence, simply record a video about it (you could even read it word for word) then, post the link in the description section, below the video, to drive traffic back to your blog.
Take the same blog post and post it on Facebook, then post it on twitter, social bookmarking places.
It can be manual, but you can do this very quickly once you get the hang of it.
This is how you get traffic to your blog.
Blogging tips for beginners – What do you do with your visitors?
Once visitors are on your blog, there are a number of things that can happen. While the reader reviews your post he / she may click on hyperlinked text in the body, linking back to a lead capture page where the reader may decide to opt-in for information. If he / she opts in, you have a lead. If not, your op-tin page can contain links to your social network pages at the bottom, so that they can go and take a look at your profiles and find out more about you. They may choose to connect with you there.
Your post could also point them to a web form on the page, which could be a newsletter, FREE training etc.
Or they may just read to the end and be inspired by your posts call to action which could be an offer of a free video on any number of subjects in your Niche. This too could house an opt in form that they need to fill out in order to see your video. Just another way that you can gain leads that you can market to.
Blogging tips for beginners – In Summary
If you are going to make it with internet or network marketing you have to be able to expose your blog and eventually, your primary opportunity to a lot of people.
And to have any chance of success, you’ll need to have the right type of marketing strategy to drive people to your blog gain loads of leads. This is a common problem that a lot of marketers have. For you to have an endless supply of leads or prospects, you need to utilize your blog as a platform to harness the power of the internet and tap into the thousands of people who are looking for what you have to offer in that Niche.
By using the internet and your blog effectively, you can generate 20+ targeted leads everyday for your business without pestering family and friends.
In addition you can quickly brand yourself online and become a leader in your chosen Niche.